South Africa's Economic Future Rests on Empowering Its Youth

Kiara Scott-Farmer, won the prestigious 2024 Diners Club Winemaker of the Year award.
Photo: Supplied via News

South Africa's future economic growth is dependent on its youth, who are already reshaping industries, creating jobs, and addressing community challenges despite significant obstacles. Indeed, South Africa's future economic growth rests firmly in the hands of its youth. The country's next generation is already helping to reshape industries, create jobs and solve community challenges despite significant barriers. Economist Dawie Roodt emphasized this reliance, stating, "Yes, of course, the future of the country is the youth." Roodt noted that technological advancements have facilitated youth contributions to the economy, enabling new forms of participation and growth. "There has been much progress that has made it easier for youth to contribute to the economy. Technology makes it possible for people with the capacity to grow the economy and participate in new ways," Roodt said. He further showed this point by stating that the country's future lies with its younger generation. However, he also noted a major hindrance to this progress: "We do not train our youth to become entrepreneurs for a modern society. That is a major obstacle."

Youth Driving Economic Change

Economist Ulrich Joubert stated that young people are critical to the future success of the country's economy. He elaborated, "Of course the youth can change the economy. Without the youth, how would we have growth in the economy? They are the people who have to take the growth of the economy forward," Joubert said. He emphasized the necessity of integrating young people into the economic system. "If we don't bring these people into the overall economic system of South Africa, then what is the future? They can assist us in bringing the change needed for the economy to be competitive domestically and internationally," Joubert added.

Unlocking the potential of South Africa's youth requires better education, skills development, mentorship, and investment. Joubert noted the foundational role of the education and training system. "The education and training system is the basis on which the growth in youth involvement needs to be built," he stated. This foundational support is seen as essential for young people to contribute meaningfully to economic progress. Effective education and skills development programs are key to equip young individuals with the competencies needed for a dynamic job market. Mentorship initiatives can provide invaluable guidance and support, helping young people navigate their career paths and entrepreneurial ventures. Investment in youth-led projects and businesses is also vital, providing the necessary capital to transform innovative ideas into tangible economic contributions.

Technological advancements have created new opportunities for young people to contribute to economic growth. These advancements facilitate new forms of participation and enable innovative approaches to economic challenges. The evolving digital landscape allows young entrepreneurs and skilled workers to engage with the economy in ways that were previously unavailable, fostering innovation and creating new sectors. The accessibility of digital tools and platforms empowers young South Africans to develop new business models, reach wider markets, and collaborate on a global scale. This technological integration is a powerful catalyst for economic transformation, driven by the ingenuity of the youth.

Pioneering Changemakers in Action

Tyrone Damon, founder of Game X Africa, leads a Western Cape-based initiative that utilizes esports and gamification to bridge the digital divide. Damon recently became the first official representative of the Network of Academic and Scholastic Esports Federations South Africa for the Western Cape. He stated, "We are bridging the digital divide through grassroots initiatives where youth learn Fourth Industrial Revolution skills such as coding, robotics, esports, social entrepreneurship and technology-related careers." Damon emphasized the program's role in creating accessible pathways for young people. "We are creating a low-barrier entry point for young people to learn future skills today that will secure them tomorrow," he said. His work exemplifies how innovative approaches can empower youth with relevant skills for the modern economy.

Addressing the availability of resources for young people, Damon observed, "I would say yes and no when it comes to whether young people have the tools they need. Free resources such as ChatGPT, Claude and Gemini provide a great foundation for learning." He also noted obstacles to innovation, noting, "Many great concepts and ideas from young people are not realised because of funding challenges and the high barriers involved in accessing support." This points to a critical need for more structured support systems and financial backing for youth-led ventures. Overcoming these funding challenges is essential for translating innovative ideas into successful enterprises that can contribute significantly to job creation and economic growth.

Kiara Scott-Farmer made history in 2024 by becoming the first woman of colour and youngest female winemaker to receive the Diners Club Winemaker of the Year award. Scott-Farmer currently serves as the Head Winemaker and Cellar Master at Hazendal Wine Estate. She views her role as extending beyond winemaking, stating, "I believe my responsibility extends beyond the cellar. I am passionate about creating opportunities for young people, particularly women, to see wine as a viable and rewarding career." Scott-Farmer advocates for recognizing youth achievements, adding, "As a society, we should celebrate and amplify young success stories. When young people see others succeeding, it makes their own ambitions feel achievable." She believes visibility is key to inspiration, noting, "The more visible these role models become, the more we inspire the next generation to believe that they too can make a meaningful contribution to South Africa's future." Her journey serves as a powerful example of how young individuals can break barriers and excel in traditional industries, inspiring others to pursue their passions and contribute to the economy.

Jamie Wyngaard, co-founder and chief experience officer of the mobility-fintech platform Loop, showed the importance of entrepreneurship for job creation. "Businesses and entrepreneurship are how we are going to create more jobs. There is no magic wand. If we can support more entrepreneurs and make business easier, we can create employment opportunities," Wyngaard said. He stressed the need for individuals to believe in their capacity to effect change, adding, "People need to believe they can make a difference. Ideas are cheap. The challenge is turning those ideas into meaningful impact." Wyngaard also advocated for integrating youth perspectives, stating, "If young people are able to do more things, we all benefit. Bring in those fresh brains and fresh ideas. We need to be receptive to change and give people the opportunity to learn and grow." His insights highlight the transformative power of entrepreneurial spirit and the necessity of fostering an environment where young innovators can thrive.

Bridging Gaps and Building Futures

Young South Africans should not be viewed solely as victims of unemployment statistics, according to Sisa Nhlabathi, a fellow at the Centre for Entrepreneurship and Innovation at the University of the Western Cape. Nhlabathi stated that many young people across the country are emerging as entrepreneurs, innovators, social activists, and creators of employment opportunities. "Across the country, many are emerging as entrepreneurs, innovators, social activists and creators of employment opportunities, thereby redefining their role within the labour market," Nhlabathi said. He emphasized their familiarity with digital platforms, emerging technologies, and unconventional business models, which positions them at the forefront of the evolving global economy. "Their familiarity with digital platforms, emerging technologies and unconventional business models places them at the forefront of the evolving global economy," Nhlabathi added. This perspective shifts the narrative from youth as a burden to youth as a dynamic force for economic development.

Despite this potential, inadequate skills development is identified as one of the biggest obstacles facing young South Africans. Nhlabathi pointed out that core competencies such as digital literacy, entrepreneurial skills, problem-solving, and financial management are often not adequately developed. He also noted that access to quality education, mentorship, and capital remains a significant challenge for many young individuals. "Digital literacy, entrepreneurial skills, problem-solving and financial management are often not adequately developed, while access to quality education, mentorship and capital remains a challenge for many young people," Nhlabathi explained. Addressing these gaps requires concerted efforts from educational institutions, government, and the private sector to provide full training and support.

Addressing these challenges, the mobility-fintech platform Loop focuses on making it easier for entrepreneurs to start businesses and access digital payments. The platform's objective is to provide infrastructure that simplifies the process for new ventures to establish themselves and engage in the digital economy. This approach aims to lower barriers for entry, offering practical tools for aspiring business owners to overcome some of the hurdles identified in skills and capital access. Such initiatives are key in fostering a more inclusive and dynamic entrepreneurial ecosystem where young people can turn their innovative ideas into sustainable businesses. By focusing on practical solutions and accessible technology, platforms like Loop contribute directly to empowering the next generation of South African entrepreneurs and driving economic growth.